A dynamic entrepreneur hailing from Cincinnati. Jasmine’s journey has been fueled by her passion for driving representation and inclusion.

Jasmine’s path to success began at Tennessee State University, a Historically Black College, where she immersed herself in the rich history and culture of Black America. It was during this time that she developed a deep commitment to driving representation in every aspect of her life.

Joining the world’s largest retailer, Walmart, Jasmine quickly made her mark in merchandising, with strategic responsibilities for portfolios driving millions in sales annually. She also drove diversity and inclusion, not only in her assortment, but by co-founding African Americans in Merchandising.

Jasmine’s entrepreneurial spirit led her to co-found Black Paper Party LLC, where she currently serves as the Chief Merchant. Black Paper Party is an industry leading brand anchored in black representation during holidays and special occasions developing products that celebrate black joy!

Beyond her professional achievements, Jasmine is a passionate community advocate. She co-founded Black Owned NWA, a boutique marketing firm dedicated to aiding in the recruitment and retention of people of the Black Diaspora to Northwest Arkansas and the success of local Black Owned Businesses.

Jasmine’s unwavering dedication to excellence, coupled with her impact on the retail industry and the community at large, has earned her accolades and respect. Her entrepreneurial journey continues to inspire others as she fearlessly forges ahead, seeking new opportunities to drive representation and innovation.